In other words, the seller only spends money when the seller makes money. This strategy is important for small businesses that have limited resources to spend on advertising. The virtual products segment is expected to project the highest CAGR over the forecast period in the affiliate marketing platform market. The affiliate marketing statistics we’ve covered in this article will help you get a better understanding of the industry and adjust your marketing strategy accordingly. Travel affiliate programs are also worth trying as there are different niches you can get into. For example, selling flight tickets gets you 1% to 3% commission.
This is followed by Telecom and Media (25%), Travel and Leisure (16%), and others (9%). By 2022, it is estimated that global spending will increase to $13 billion, and rise further to $15.7 billion in 2024. While there are incredibly successful stories of marketers making six-figure sums from their affiliate businesses, you have to keep in mind that those are a minority. Affiliate marketing revenue has come a long way since 1989 and is now one of the most profitable ways to make money on the internet. Affiliate marketing grew from a simple idea to a $12 billion global industry. This figure represents the sum of two separate line items, which are added together and checked against a company’s total assets.
Affiliate marketing spend has an annual growth rate of 10%.
In 2010, the total of affiliate marketing spending in the United States was 1.6 billion U.S. dollars. The spend has steadily grown since, and it’s projected to reach 8.2 billion dollars, i.e. over 5 times during the 12 years. Conversion rates vary from one industry to another. The majority of affiliates also don’t share conversion rate data to stay ahead of their competition.
This will allow them to earn commissions for sales that come from their posts. According to PayScale, the average salary of an affiliate marketer is $51,639 per year. The base salary can be anywhere between $38,000 to $72,000 before taxes and deductions. This does not include additional pay like bonuses, benefits, or commissions.
15%of the total digital media advertising revenue is attributed to affiliate marketing. Here’s a roundup of the biggest affiliate marketing trends that you should keep an eye on. These should give you a better idea of where the industry is headed. Understanding them will result in more affiliate traffic. The United States has a $6.8 billion affiliate marketing industry.
- Based on statistics, over 72% of mobile device users use voice assistants daily.
- And it’s where consumers are spending an increasing amount of their time, anyway.
- But because of the high return, it’s also one of the most competitive programs out there.
- And they’re known to be more susceptible to seasonal fluctuations in demand.
- With the numbers this significant, there’s no wonder affiliate marketers use social media to connect to niche audiences.
- Indeed, there are more than 500 million blogs out of 1.7 billion websites, and over 409 million people view more than 20 billion pages each month.
By looking at all these affiliate marketing stats we can conclude that this branch of marketing is rising as a powerful channel. Aside from driving value for the merchants, it helps smaller companies with a lack of marketing budget raise brand visibility. Despite the overall dominance of some older or more traditional forms of marketing in the industry, this field is generating more and more revenue year after year. That is nearly double that of the runner-up —telecom and media —which contributes 24% of the affiliate revenue, while travel and leisure add 16%. The health and wellness industry meanwhile is considered one of the best areas for affiliate marketing, projected to reach $6 trillion by 2025.
74% of shoppers visit non-retail sites before making a purchase.
I saw the paper say it will become very popular in the next 2 to 3 years. Also they seem to be sending messages from a mobile device which is also interesting. Worldwide e-commerce sales are expected to exceed $5.5 trillion in 2022 and $7 trillion by 2025. They visit more than 2 non-retail websites before completing a purchase. 36% of US shoppers visit Facebook when conducting product searches. The number of e-commerce users in the USA is expected to be 81% of the population.
YouTube has six billion hours worth of views every month, making it a fantastic channel for affiliate marketing. Low costs, together with the great insight that the platform provides, make it the number one choice for aspiring affiliate marketers. The most significant downside of affiliate marketing is click–fraud, as marketers lost more than $9.2 billion because of fraud activity in 2017. The largest affiliate networks have a minimum of 100,000+ affiliates. Because affiliate marketing is a performance-based form of marketing that uses strictly defined and measurable goals for receiving compensation, it is very attractive for advertisers to use.
World Affiliate Marketing Statistics
In addition, about 16% of US-based shoppers admit to visiting more than four websites. Around 90% of advertisers believe affiliate programs are essential. Statistics from Forrester show that around 83% of affiliate recruiters find new affiliates through affiliate network dashboards. About 79% of these affiliate recruiters attend events hosted by other affiliate networks, while an estimated 71% use a join network button on their website. Interestingly, about 56% of affiliate recruiters will host their events searching for new affiliates.
Affiliate programs generate an average of 23 % of all sales for brands. The term “affiliate marketing” is searched approximately 108,800 times every month in the USA. Surveyed publishers about https://xcritical.com/ their main sources of online revenue. Unsurprisingly, eCommerce topped this list, with 36% of publishers naming it their top online revenue source and 62% placing it in the top three.
You can thank CDNOW.com and Amazon for taking affiliate marketing mainstream.
In 2006, affiliate networks made £2.16 billion in the U.K. About 74% of product users trust social networks to help them make purchase decisions. The United States remains the largest affiliate marketing country.
However, I don’t think the stats tell you everything; fewer people may look for products on Facebook, but Facebook ads have a visual advantage. Images on your ads can be more compelling than those on Google. Revenue in the e-commerce market is projected to reach $907.8 billion and $4.15 trillion respectively in 2022. While there are many different marketplaces online where you can sell your products, it… Digital marketing is increasingly becoming complex as marketers juggle numerous channels… Influencer marketing has been rising steadily, with the market size reaching $16.4…
As a result, more brands are setting up SaaS platforms to manage their affiliate programs in-house. The SaaS software providers have the incentive to continually develop their software to drive revenue for advertisers. The more successful the affiliate programs using their technology, the higher the likelihood that other firms will shift their affiliate marketing to that software. According to the affiliate marketing average income statistics for 2021, less than 50% of affiliates will make somewhere around $20,000.
This figure represents the average value of all resources controlled by an enterprise as a result of past transactions or events from which future economic benefits may be obtained. This percentage represents all current assets not accounted for in accounts receivable why analyzing affiliate statistics and reports is important for a brok and closing inventory. This percentage represents all claims against debtors arising from the sale of goods and services and any other miscellaneous claims with respect to non-trade transaction. It excludes loan receivables and some receivables from related parties.
Nearly Half of Affiliate Marketing Companies Pay a Flat Rate
Whereas 3% of affiliate marketers earned over $150,000. As opposed to the four most-converting niches, generally recognized by affiliate marketers – health & beauty, wealth, love & relationship and self-improvement… When looking at the industry as a whole, fashion turns out to be the most promoted niche. 15% of the digital media industry’s revenue is accounted for from affiliate marketing. Other factors that affiliate marketers check out include the commission rate and the reputation of both the affiliate marketer and its partner merchants.
Back in the early 2000s, there was not a lot of data on affiliate marketing, and I wanted to know more about what was going on. So I decided to make my own report of statistics on the industry and registered https://t.co/Z9ZlVGzby1 on https://t.co/nWmw6HqVyb
— VisionInterface (@vi_gwen) November 13, 2021
During that time, many people resorted to affiliate marketing which, offered a new and a unique way to diversify their revenue streams. People were creating their own programs to boost sales in new markets or participated in them to earn extra cash. Moreover, affiliate marketing is one of the few industries where the impact of the coronavirus has presented affiliate marketers with several opportunities.
Commissions per sale for dating programs like Match.com and CougarLife in the US are as high as 80%. Facebook Messenger is one of the world’s oldest and most popular messaging apps. WhatsApp can be briefly described as a cross-platform instant messaging service used by mobile devices and PCs. If you click on or buy something via a link on this page, we may earn a commission.
Typical affiliate conversion rate is 1-3 out of 100. Affiliate marketing is a multi-billion-dollar industry. Spending in the U.S. was expected to reach more than $12 billion by the end of 2022.
Also, over 80% of the advertisers set aside about 10% of their marketing budget for affiliate marketing. Affiliate marketing has been around for a while now, but it’s still growing steadily, as we can see from the global affiliate marketing statistics. It’s performance-based, cost-effective, and worldwide, allowing retailers to explore less contested markets and gain new customers from across the globe. All of this data supports the conclusion that affiliate marketing is a powerful marketing channel that drives value for merchants, not only through sales but also through brand awareness. In many affiliate programs, the smallest commissions can fall below $10, while some affiliates can make thousands of dollars per commission.